How it works
Real measurements, transparent scoring
- 1
Availability & safety
We validate the address, block private or internal networks, and fetch your homepage with strict timeouts and size limits.
- 2
Website type detection
Titles, headings, navigation, structured data, URL patterns, prices, carts and sign-up links are scored for each website type. We show the evidence and a confidence level; below 45% confidence we run a general audit.
- 3
Crawling
We read robots.txt and your sitemap, then scan up to 10 important pages (pricing, contact, about, products, blog…) at limited concurrency, staying on your domain and skipping infinite URL parameters.
- 4
Measurement
Google PageSpeed Insights runs Lighthouse on mobile and desktop and returns real-user Core Web Vitals when available. axe-core analyses page structure for accessibility, without running your site's scripts.
- 5
Checks
70+ independent checks across SEO, performance, security, accessibility, UX, conversion and best practices, plus website-type-specific modules.
- 6
Recommendations
Each failed check has a plain-language explanation and fix steps. With AI enabled, recommendations are tailored to your site and a few qualitative observations are added — each backed by quoted text from your pages.